Brevo vs GetResponse 2026: Volume Pricing vs All-in-One Funnels
Both pitch "all-in-one marketing for SMBs." The real difference is how they bill you — and that decides everything.
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At a Glance
| Factor | Brevo | GetResponse |
|---|---|---|
| Pricing model | Per email volume | Per contact |
| Free tier | Unlimited contacts, 300 emails/day | 500 contacts, 30-day trial features |
| Paid from | ~$25/mo (20k emails) | ~$19/mo (1,000 contacts) |
| SMS / WhatsApp | Core feature | Limited, higher tiers |
| Transactional email | Strong | Paid add-on |
| Webinars | No | Built-in |
| Funnels/landing pages | Basic | Conversion funnels |
| Newsletter monetization | No | No |
The Pricing Model Split
Brevo: unlimited contacts free, pay for volume sent — ~$25/mo for 20k emails. A 50,000-contact list emailed monthly costs less than a 2,000-contact list on per-contact pricing.
GetResponse: unlimited sends, pay per contact — ~$19/mo at 1,000 contacts, ~$59/mo at 5,000. Daily senders to small lists win here; big lists pay heavily.
Rule of thumb: (contacts × sends per month) is your volume. Low sends + huge list → Brevo. High sends + modest list → GetResponse.
Features Compared
GetResponse wins: conversion funnels, webinar hosting (up to 500 attendees), landing page builder, AI campaign tools, deeper automation with lead scoring. It's the more complete marketing suite.
Brevo wins: SMS + WhatsApp + transactional email + chat + CRM in one dashboard, better deliverability tooling on transactional, and the friendlier free tier (300 emails/day with unlimited contacts beats a 500-contact cap).
Verdict
- Big list, occasional campaigns, need SMS? → Brevo
- Frequent sends, webinars + funnels wanted? → GetResponse
- Newsletter as the product? → Neither — beehiiv is purpose-built (free to 2,500 subs, referral program, 0% fee paid subs)
Bottom line: the pricing model decides before the features do. Count your monthly email volume, then pick.
Compare beehiiv for newsletter businesses →
Last updated: October 2026. Verify current pricing — both adjust tiers frequently.
